The demand for high-quality, engaging video content has never been higher, yet the associated production costs and skills required can be a significant barrier for many businesses. The emergence of AI video generators offers a promising solution to this challenge.
AI video generators are software tools that can create realistic and captivating videos from text, images, audio, or other inputs. They use advanced machine learning techniques to analyze the input and generate output that matches the desired style, tone, and content. In this article we’ll share the best 8 AI video generators on the market that can help your team drastically cut production costs and start delivering more creative, targeted, and compelling content.
Why should businesses consider AI video generators?
An AI video generator can analyze images, text, and audio inputs to create engaging and professional-looking videos. Many AI video generators can seamlessly stitch together various elements, including visuals, animations, voiceovers, and music, to produce high-quality videos in a fraction of the time and cost it would take a human to create manually.
Business who utilize an AI video generator for creating videos can expect to see the following benefits:
- Cost savings: The best AI video generators automate the complex process of video creation, significantly reducing the need for human intervention and thus, associated labor costs. They can quickly produce a high volume of videos with less time and resources, which traditionally would require a team of writers, editors, and producers.
- Greater scalability: AI video creations tools enable businesses to generate a large volume of videos quickly and efficiently. This helps companies scale their video production efforts.
- Branding consistency: These tools can help ensure that every piece of video content adheres to a company's branding guidelines and meets style expectations. This consistency helps maintain a unified brand image across all marketing materials.
- Adaptability and experimentation: AI video editing tools allow businesses to experiment with various video styles and formats more easily (and cost effectively). Companies can iterate and improve their marketing strategies based on feedback and analytics, providing them with the agility to adapt to changing market trends and consumer preferences.
Top 8 AI Video Generators
If you’re looking for an AI-powered video creation platform, you’ll soon realize that there are many options available on the market - ranging from ultra-basic solutions that can create simple graphics-based videos to more advanced tools that can provide a suite of editing and content syndication tools to streamline the entire video production process. You’ll even find specialized video tools such as those that can generate AI voice and avatar clones, personalize content at scale, and turn text into a video presentation.
To help you on your search, in this section we’ll explore 8 of the best AI video generators available. Let's take a closer look at each of these platforms.
Supercreator
AI video creation app designed to simplify over 100 tedious and time-consuming video-related tasks. Results? 3 Min on average time to make a video!
What you need to know:
- Can generate scripts, captions, hashtags, and backgrounds for videos based on a given topic or article
- Designed to act as a single tool for end-to-end video content creation
- Only available as a mobile app on Google Play Store and Apple App Store
Lumen5
Drag and drop AI video generator designed to create videos just like a presentation. Point and click, drag and drop, done and done.
What you need to know:
- No video editing skills or experience required as simple video templates are provided
- Provides access to millions of royalty-free media assets and stock photos
- Automatic text-to-video conversion and optimization
Animoto
Cloud-based AI video generator tool that transforms photos, video clips, and music into video slideshows, and customized web-based presentations.
What you need to know:
- Teams can apply their brand styling and customize videos with effects, animations, and transitions
- Can collect feedback on the AI generated videos from anyone with time-stamped comments
- Can generate videos and share them directly from Animoto or download them in 1080p
Vidyard
Video marketing platform and AI video generator that allows businesses to create, manage and share video content to drive engagement and revenue.
What you need to know:
- Suite of tools available for video hosting, video analytics, video and audio files editing, and screen recording
- Integrations available with marketing automation and CRM platforms
Runway
Web-based platform that enables anyone to realistically and consistently synthesize new videos with nothing but text.
What you need to know:
- More than 30 AI Magic Tools available that can generate and manipulate images, videos, audio files and text
- Integrates with software such as Photoshop, Premiere Pro, After Effects and Blender for seamless content creation workflows
- Provides AI Training, a feature that allows users to train their own custom models with their own data
Pictory.AI
Video editing software that uses artificial intelligence to help teams create short, engaging videos from existing, long-form content
What you need to know:
- Can automatically extract short video snippets from Zoom, Teams, or Webinar recordings and add captions, music, and branding
- Supports multiple formats and platforms, such as Instagram, Facebook, YouTube, and LinkedIn
- Can transform a blog post or script into video sales letters with stock footage, voiceovers, and music
Elai
Automated AI video generator that lets you create video content in minutes without using a camera, studio and a green screen - all from just a text input.
What you need to know:
- Can choose from 35 avatars and 450 voices in 65 languages
- Can use stock videos, images, music, animations, gifs and stickers to enhance AI videos
- Can import PDF, PPT, voiceover, custom music and fonts, and use automatic translation and captions
- Voice cloning and custom avatar features available
Hour One
Hour One AI is an industry leader in crafting virtual humans for professional video communications serving industry giants such as Berlitz, NBC Universal, and DreamWorks. This self-service platform lets businesses create virtual human avatars to help teams create engaging video content.
What you need to know:
- AI avatars are based on real humans and can be animated with human expressiveness just from text
- AI avatars can speak in 30+ languages and deliver video messages for various business applications such as learning, HR, news, and real estate
- Digital avatars can be custom-made for each brand or use ready-made characters from a library
What kind of videos can an AI video generator create?
AI video generators are revolutionizing content creation, offering businesses a flexible and efficient tool to produce diverse video content. These innovative solutions, underpinned by advanced algorithms, can transform basic inputs into engaging, professionally crafted videos. The breadth of their applications is wide, extending from marketing and promotional material to educational resources and customer testimonials. A few key applications include:
- Promotional videos: Teams can create shareable video highlight reels and other short-form promotional videos that are ideal for advertising products or services, announcing sales or discounts, or launching new products.
- Educational or explainer videos: Creating how to videos is much easier with the help of video editing tools powered by AI. Instead of manually editing videos and stitching together clips, an AI video generator can find the best takes and help you speed up the entire video production process.
- Social media videos: Creating short, attention-grabbing videos tailored for platforms like Instagram, Facebook, TikTok, and Twitter is a great use for AI video editing tools, which are often designed to help you maximize the use of long-form videos.
- Product demos: Using AI video templates can speed up the process of creating product demos that show how a product works, its features, and benefits.
- Testimonial videos: AI video generators can compile customer reviews and testimonials into engaging videos to build trust and credibility.
- Corporate training videos: HR teams can create training videos with AI tools that can be used for onboarding, compliance training, or to communicate internal policies and procedures.
- Animated videos: Some AI video generator tools can create animated videos that can be used for a range of purposes, from storytelling to product demonstrations.
What kind of services can an AI video generator provide?
AI video generators range from free, basic tools to advanced, paid services. Free options typically offer simple video creation, basic transitions, text-to-speech, and limited customization. Advanced paid services often offer sophisticated features like professional transitions, extensive customization, collaboration tools, support and training, video analytics, and libraries of copyright-cleared assets. Let's take a closer look at the key services you could look for in an AI video generator:
- Automated video editing: AI editing tools can automatically edit video sequences, adjust video speed, perform color correction, and even apply special effects.
- Text-to-speech functionality: These tools can convert written scripts into voiceovers, often offering various voice types and accents.
- Animation tools: AI video software often provides the tools for creating and customizing animations, which can add a dynamic element to videos.
- Template Library: Most AI video tools offer a variety of customizable templates for different video types, such as explainer videos, promotional videos, or social media clips.
- Brand customization: These tools often allow for the integration of brand-specific elements, such as logos, color schemes, and fonts, to ensure brand consistency across videos.
- Subtitling and captioning: Some AI video generators provide automated captioning and subtitling, crucial for accessibility and SEO.
- AI-assisted storyboarding: Some sophisticated tools offer AI-guided storyboarding, helping in planning the video's narrative flow.
- Stock footage library: AI video platforms may also provide access to libraries of stock footage, images, and graphics that can be incorporated into videos.
- AI avatar: Some AI video platforms offer tools to create and customize AI avatars. These digital personas can act as presenters or guides in your videos, adding a more personal touch and enhancing viewer engagement.
Conclusion
AI video editing tools are changing the video production landscape by making the process more accessible and cost-efficient for businesses of all sizes. These tools are capable of creating a wide variety of video content, from simple animations to complex explainer videos, based on your specific needs and requirements. By leveraging an AI video generator, businesses can unlock greater creative potential, streamline their content creation processes, and deliver highly engaging content while significantly reducing production costs.
Our custom AI development company can help you put together a comprehensive AI strategy and help you leverage the power of AI to build custom software solutions that fit your unique business requirements. Don’t hesitate to reach out today.
